Mannatech’s Executive Promotions to Fuel Company Momentum

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Mannatech’s CEO and President, Al Bala, is passionate about providing world-class support to Associates everywhere.

Under his new leadership, he has implemented a series of exciting executive promotions to help strengthen internal and external business functions to fuel the company’s global expansion and best meet the needs of sales Associates. These changes include:

  • Integrating the company’s sales and marketing initiatives with the company’s research and development and customer service teams. Leading this will be Joel Bikman, who has been promoted to Senior Vice President of Global Sales and Marketing.
  • Incorporating Mannatech’s information technology group with the company’s supply chain and regulatory affairs organizations. Landen Fredrick has been promoted to Senior Vice President of Supply Chain and IT to oversee these efforts.
  • Adding new leadership to the company’s North American market under the direction of Chris Simons, who is currently Regional President of Europe, South Africa and Australasia.

Al is committed to supporting the entrepreneurial spirit of Mannatech’s Associates. He believes that these changes, supported by outstanding leaders and industry-leading products will help ensure success for the company and its Associates.

“My vision for the company is to become more nimble in a dynamic global market, while meeting the needs of our existing and future Associates,” said Bala. “These outstanding, results-driven leaders will enable us to continue global expansion and provide incredible support to Associates around the world.”

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