Mannatech President Al Bala Gives Inspiration on World Book Day

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Today, April 23, is World Book Day! To celebrate, Mannatech President Al Bala wanted to encourage our readers and Associates to pick up a good book and learn something new. He shared his thoughts on the importance of reading and gave an insider tip on which book he is currently pouring over.

Books are what you step on to a higher self.

“Jim Rohn is known for saying, ‘Miss a meal if you have to, but don’t miss a book.’

“Don’t read the easy stuff, but read those books which take you out of your comfort zone and challenge your beliefs. Changing your beliefs will change your motivation to take certain types of actions, and changing your actions will change your future.

“I am currently reading ‘The Entrepreneur Roller Coaster’ by Darren Hardy. It is challenging my beliefs about why 66% of small businesses fail. I’m learning that it is never about what we have always assumed: capital, location, credit, inventory management or competition. While all of those reasons are plausible, they are wrong. Failure is not due to outside factors; it is internal. It is not economics; it is emotional. This book explains, ‘the unexpected and terrifying emotional roller coaster that is an entrepreneur experience is the greatest factor in why most people quit and ultimately fail.’

“Great learning and belief adjustment can come from simply reading a book. It can eventually change our life philosophies, which will eventually shape our destiny.”

– Al Bala, Mannatech President

To learn more about Darren Hardy’s book ‘The Entrepreneur Roller Coaster,’ visit

What books are you reading lately? Are they challenging you? Inspiring you? Try picking up something different at your local bookstore today that will push you towards the results you want to see in your business and in your personal life as well.

In the words of Benjamin Franklin, “Empty the coins in your purse into your mind and your mind will fill your purse with coins.” Invest in your mind with a good book today. Happy reading!


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